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Loretta Kendall is a professional image consultant with over 20 years experience in the world of beauty and fashion. Loretta, has been involved in various projects from runway, photo shoots, print, pageants, film, and more. She is also a plus model, brand ambassador, and media reporter with Hollywood Connections. She began her career in modeling and entertainment  as a teen and, was signed with her first agency in 1998. She developed a love for the fashion industry at a young age through design and art.

Former owner/founder of the Louisville Fashion Network with over 200 members at its peek. Loretta now focuses on her work through Loretta K Image Consulting, LUX Local Magazine Editor-in-Chief, and Retta Model Management. 

Her work as a makeup artist/stylist can be found in salons across the US in the pages of Inspire Quarterly, Solis Magazine, and Surreal Beauty to name a few. Her career has allowed her to work with celebrity clients such as Obie Trice, Laura of ANTM Cycle 13, Drop Dead Diva's Justin Deeley, and playboy model Nikki Ryan. Loretta's extensive experience and knowledge of the industry gives her the ability to provided clients of all walks of life creative and unique point of view.

Model /Talent * Image Consultant * Beauty Pro * Coaching * Photography